Siding and Gutter Marketing
An exterior company sells two very different jobs. One is a full re-side that a homeowner plans for months and gathers several estimates on. The other is a run of gutter that somebody wants hung before the next heavy rain. Boost Local is a marketing agency for siding and gutter companies. We run the website, search, ads, and call tracking as one program that brings in both buyers and shows which channel sent each of them.
How Homeowners Shop for Exterior Work.
New siding is a considered purchase. A homeowner spots warped panels, soft trim, or paint that will not hold, then spends weeks reading up on vinyl against fiber cement, studying finished houses, and lining up estimates. Crews get compared on their photos, their reviews, the product lines they install, and how easy the estimate visit is to arrange.
Gutters move faster. Rain sheeting past a clogged run, or a section pulling away from the fascia, sends someone straight to a phone, and the company that picks up and names a day tends to get the work. Marketing for a siding and gutter company has to serve the two together: depth for the planner and speed for the caller.
Inside the Program.
The same team handles each part below, and all of it lands in a single monthly report.
Vinyl, fiber cement, and wood siding, seamless gutters, gutter guards, cleaning, and fascia and soffit work all get pages of their own, with photos of houses you have finished. It is an AI-editable site with unlimited pages, and hosting and support come with the plan.
The account is fully managed: setup, optimization, and reporting. Siding replacement campaigns and gutter campaigns are kept apart, so a downspout repair and a whole-house job are never paid for out of one bucket, and you pick the towns each lane runs in.
With Local Service Ads you pay Google only for a valid lead, and we dispute the junk. Maps advertising covers the nearby searches made by people who are ready to buy.
On Startup and the plans above it: ongoing SEO and GEO for visibility on Google and in AI tools, Google Business Profile optimization, and online directory listings.
Call tracking with recording comes with all four plans and is wired into the reporting. Play a call back to hear whether it was a full re-side or a loose downspout, and see the ad, listing, or page it came from.
Any plan can opt in to our 24/7 answering service partnership. Live agents pick up around the clock, send you call summaries by email and text, and can book estimate appointments onto your calendar.
Proof, Not Promises.
A lead count flatters the wrong channel when one source sends gutter cleanings and another sends whole-house siding jobs. The monthly performance report we send matches leads, quotes, booked jobs, and invoiced revenue back to the channel that produced them, so you can see where the revenue started.
Plain numbers. No vanity metrics.

Construction Case Study.
The Modern Pros is a full-service home improvement contractor in southeast Michigan, specializing in roofing, siding, gutters, insulation, and exterior remodeling. They came to Boost Local looking to sustain their high-volume business while laying the groundwork for future growth.
We optimized the Google Business Profile and the social profile branding, fully managed the Google Ads account, and connected CRM and business reporting.
Need More Proof?
Plans and Pricing.
Every figure below is on our pricing page. A two-truck gutter outfit and an exterior company running several siding crews will land on different plans, and each can see its number before any conversation.

Don't Worry.
Startup, Growth, and Custom plans are covered by our money-back Satisfaction Guarantee.
We advise, guide, and manage your marketing with your goals in front, and we stand behind the work.
Just the FAQs.
Yes. They run as two lanes inside one program. Gutter work has its own pages and its own ad campaigns, written for people who want a quick visit. Siding has deeper pages and campaigns aimed at homeowners planning a replacement.
Calls are recorded and tracked on every plan, so the report shows what each lane brought in, and budget can move between them as the season changes.

Contact Us.
Tell us which you want more of (siding, gutters, or both), the towns your crews work in, and how estimate requests reach you now.
Fill out the form to get started and we'll reach out shortly with next steps!
Looking for the free Revenue X-Ray? That is a separate, two-step request. Start Your Revenue X-Ray.
