SEO for General Contractors
SEO for General Contractors, Organized Around What You Build.
A search engine cannot tell what a company builds from the words "general contractor" alone. General contractor SEO spells it out: one page per kind of project, per sector, and per area you work in, each backed by finished jobs, so a specific search has a specific page to find.
Proudly supporting
businesses like yours.
How Project Owners Search.
The Word "General" Is the Problem.
Few people type "general contractor" and hire the first name they see. They add the thing they need: a second-story addition, a medical office build-out, a restaurant renovation, a metal building, a town. Every one of those is its own search with its own set of competitors.
A site with a single services page and a photo gallery gives Google very little to match against those searches. Most of the SEO work for a general contractor is patient expansion: turning what you already do into pages that can each be found.
Searches that deserve a page of their own
- commercial general contractor in your city
- tenant improvement contractor near me
- home addition general contractor
- restaurant build-out contractor
- general contractor for office renovation
- ground-up construction company
Where the SEO Work Goes.
General Contractor SEO Services, Piece by Piece.
Technical, content, and local work, kept up at a steady pace and judged by the inquiries it produces.
One page per project type
Additions, tenant improvements, ground-up construction, renovations, and any specialty you hold are split into separate pages. No plan caps the page count, so none of them has to shrink to a bullet point.
Sector pages for commercial work
Retail, office, medical, restaurant, industrial. When you build for a sector often, a page that names it and shows the jobs gives that search somewhere to land.
Finished projects as content
A completed job written up with its scope, location, and photos is the most specific page a contractor can publish, and it supports the project type page above it.
Service area pages
Pages for the cities and counties where your crews and subcontractors really work, so the company can be found outside the town the office sits in.
Google Business Profile and directories
From the Startup plan: profile optimization and online directory listings, with categories, services, and contact details that match from one site to the next.
Inquiries counted by source
Calls and form fills are tracked and scored, which puts organic search in the same report as your paid campaigns.
Proof, Not Promises.
We Report Revenue, Not Clicks.
Rankings are the means. Revenue is the measurement. Our monthly performance report matches leads, quotes, booked jobs, and invoiced revenue to the channel behind them, so a general contractor can read what organic search brought in right beside what the ads did.
Plain numbers. No vanity metrics.
Construction SEO Case Study.
A DUIN-IT Roofing & Construction: +415% Search Visibility.
There is no general contractor case study on our site yet. The nearest published one is a contractor that works for both sides of the market: A DUIN-IT Roofing & Construction provides professional roofing and exterior construction services to homeowners and businesses across North County San Diego. They came to Boost Local looking to scale roofing lead generation and booked jobs.
The plan called for a new business website designed for SEO and conversion. We defined and executed the brand identity, designed and developed the modern business website, optimized the Google Business Profile, fully managed the Google Ads account, and connected business reporting.
Need More Proof?
More Search Results for Contractors.
Plans and Pricing.
The Plans That Include SEO for a General Contractor.
Ongoing SEO comes inside the Startup plan and the plans above it, next to the website, managed Google Ads, and call tracking, at prices we publish.
- Ongoing SEO and GEO (Google and AI search visibility) are included from the Startup plan, $1,000 a month
- Startup also includes Google Business Profile optimization and online directory listings
- Every plan, including Lite at $600 a month, includes an SEO-optimized, AI-editable website with unlimited pages, hosting and support, plus call tracking
- Startup, Growth, and Custom plans are covered by the 90-Day Satisfaction Guarantee
- Plans are month-to-month, with no long-term contract
Don't Worry.
Backed by Our Satisfaction Guarantee.
Startup, Growth, and Custom plans are covered by our money-back Satisfaction Guarantee.
We advise, guide, and manage your marketing with your goals in front, and we stand behind the work.
Just the FAQs.
SEO Questions From General Contractors.
A gallery works on a person who has already found you. It does little to get you found, because search reads words and a grid of photos has almost none. A project page adds them: what was built, for what kind of client, where, and what made it hard.
Pages are unlimited on every plan and the site is AI-editable, so writing up a finished job does not eat into a page budget.
Contact Us.
And Ask About SEO for Your General Contracting Company!
Tell us what you build, which project types you want to be found for, and the counties you work in.
Fill out the form to get started and we'll reach out shortly with next steps!
Looking for the free Revenue X-Ray? That is a separate, two-step request. Start Your Revenue X-Ray.
